Cojoy RevGen
STRATEGY • CLARITY • EXECUTION

Revenue Shouldn’t
Depend On Luck

Most Series B+ companies don’t actually have a lead gen problem. They have expensive silos and a complete lack of commercial alignment. I build the repeatable revenue engines that turn your current sales activity into predictable results

Cojoy hero
Solving revenue leakage
THE CORE PROBLEM

Solving Revenue Leakage

Stop pouring leads into a broken engine.

By the time you hit Series B or a PE/VC raise, you’ve proven the model. You have the team and the customers, but somewhere between the capital injection and the board deck, the pipeline starts feeling inconsistent and handoffs between teams get expensive.

This is Revenue Leakage. It happens when your departments operate in silos. Cojoy RevGen fixes the execution gaps that keep your growth from being predictable.

THE SOLUTION

Revenue Architecture

STRATEGIC FRACTIONAL CRO LEADERSHIP

I embed as a Revenue Architect to align your marketing and sales into one cohesive system. This isn’t about just doing “more” marketing; it’s about providing the structure and cadence needed to make your current assets perform at the level your investors expect.

GTM Strategy and
Sales-Marketing Alignment

Cojoy bridges the gap where high-level strategy fails because daily operations don’t match up:

GTM Strategy: We refine your positioning and ICPs so your teams stop guessing and start converting

Pipeline Connectivity: We fix broken handoffs to ensure prospect context isn’t lost when marketing hands a lead over the sales.

Forecasting Rigor: We turn forecasting into a reliable science so your board meetings stop being a surprise.

The Edge of a
Marketing-Led CRO

A typical Fractional CRO only owns sales.
A typical Fractional CMO only owns marketing.

Cojoy operates accross the full commercial layer

With 19 years of global experience, we ensure your revenue engine is fueled by strategic positioning, not just brute-force sales volume. Cojoy bridges the gap between what you build and how the market actually buys.

THE BOTTOM LINE

Predictable growth is a process, not a gamble

Cojoy RevGen has used this framework to drive 5x MRR growth and reactivate millions in dormant pipeline for high-growth SaaS and tech organizations.

If your traction exists but your predictability doesn’t, let’s build the system to fix it.

OUR MISSION

To bring clarity, alignment, and momentum to every go-to-market engine we touch, so companies can grow with confidence and without chaos.

MEET

Andreea

FOUNDER & CHIEF REVENUE OFFICER

Marketing executive with 19 years of global B2B experience across GTM strategy, demand generation, analytics, and revenue systems. She steps into chaos and creates clarity fast, building the revenue engines companies wish they had months earlier.

Andreea

Clarity that scales

Cojoy RevGen helps SaaS, AI startups, and B2B tech companies stabilize and accelerate growth by bringing clarity, structure, and revenue-focused marketing leadership.

Systems that drive results

With deep expertise across the full commercial stack, Andreea builds systems that turn strategy into predictable execution and pipeline into measurable growth.

Partnership that moves you forward

Partnering with Andreea means stepping into a future when your marketing scales with the same precision that’s propelled global teams to new revenue frontiers.

Proven Revenue Transformations

When Brand Momentum Does Not Translate to Revenue

Series A construction tech company scales brand momentum to 5x funnel growth with unified GTM systems.

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The Hidden Cost of a Broken Funnel

High-growth B2B SaaS organization reactivates 10% of 20,000 dormant leads into active pipeline through reporting alignment and enablement.

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From Brand Momentum to a Scalable GTM Engine

Series A construction tech company transforms brand momentum into scalable GTM engine with repeatable demand activation.

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INSIGHTS

Ideas that drive revenue forward

Why Your Series B Growth Is Stalling

8 May • 3 min read

The Real Reason Good Marketing Isn’t Translating to Revenue

8 May • 3 min read

What Your Board Actually Wants To Hear From Marketing (And Why Most CMOs Get It Wrong)

8 May • 3 min read

EXPLORE INSIGHTS
STAY AHEAD

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